Infinite Audience API

Everything you can do in the dashboard (resolve identities, build segments, compose audiences, and trigger deliveries) directly from your own code.

One API. The Whole Platform.

Matching, segments, audiences, campaigns, and deliveries: the same workflows your dashboard runs, callable directly.

Micro-Batch API

Synchronous · On-Demand

Resolve and enrich individual consumer profiles or small micro-batches of up to 100 records on demand. Perfect for point-of-capture personalization, checkout workflows, and instant lead routing.

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Resolve and enrich a single profile instantly on request

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Accepts standard match identifiers like hashed emails

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Returns IAG IDs and enriched profile metadata in a single round-trip

TypeTransactional Resolve

Volume1 to 100 profiles

ProtocolSynchronous HTTP/REST

Ideal ForForms & Checkout

File Batch API

Asynchronous · High Throughput

Process and enrich high-volume databases, offline customer files, and CRM lists. Perfect for scheduled data warehouse synchronizations, batch CRM updates, and high-throughput offline data enrichment.

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Multi-record queue processing with status-tracking endpoints

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Sync files directly from your secure cloud storage (GCS/S3)

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Append Infinite Audience Graph attributes in bulk

TypeBulk Data Sync

VolumeMillions of records

ProtocolAsynchronous (Polling & Webhooks)

Ideal ForCRM & Database Sync

Platform Operations API

Sync & Async · Full Lifecycle

Build and manage everything downstream of a match (segments, audiences, campaigns, and deliveries) through the same endpoints your dashboard calls.

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Compose audiences from segments with include/exclude logic

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Quote a delivery, then trigger it in the format you need

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Same objects and states your dashboard displays, in JSON

TypeSegment & Audience Ops

VolumeAny composition size

ProtocolSynchronous HTTP/REST

Ideal ForCampaign Automation

Automated Data Flows. Dynamic Operations.

Go beyond static UI uploads. Power real-time systems and custom workflows directly with our low-latency, programmatic endpoints.

Real-Time Point-of-Capture Personalization

While the UI dashboard is great for static uploads, the API allows you to capture, resolve, and enrich consumer data instantly as it happens. When a customer signs up or completes a checkout, your system can trigger a real-time call to resolve their identity and deliver personalized content on the next page load.

Micro-Batch / Sync Resolving

Automated CRM & Data Warehouse Sync

Automatically sync your CRM and data warehouse with the Infinite Audience Graph. As customer records arrive or update, background jobs resolve identities and append rich behavioral and demographic attributes without manual intervention.

Async / Webhook-Driven Sync

Run Campaigns Without the Dashboard

Create a campaign, build segments against it, compose audiences, and trigger deliveries: the same workflow your marketing ops team runs by hand, driven by your own scheduler instead.

Segment / Audience / Delivery Lifecycle

Beyond the Dashboard: Choosing Your Surface

Our platform provides three distinct ways to interact with the Infinite Audience Graph. Here is how they complement each other to fit your team's workflow:

Surface 01

Visual UI Platform

The full platform with no code required. Build segments and audiences visually, and watch match rates and deliveries in real time.

Best For: Teams who want the whole platform without writing code.

Surface 02 (This Page)

Programmatic API

Low-latency REST endpoints for developers and systems. Enables real-time profile lookup at checkouts, automated customer syncs (CRM/warehouse), and system-to-system integrations.

Best For: Backend software engineers & CRM data automation.

Surface 03

Model Context Protocol (MCP)

Gives AI models and cognitive agents native "hands" to query the graph. Supports natural language queries, autonomous optimization, and dynamic agent workflows.

Best For: Autonomous AI agents & conversational LLM reasoning.

Ready to Build?

Request developer access for sandbox API keys and the full OpenAPI reference covering matching, segments, audiences, campaigns, and deliveries.

Request Developer Access