What's New in v1.4.3.0: • National Identity Graph Expansion: Expanded verified US consumer coverage to 243,824,319 resolved individuals (+28.1M / +13.1%). • New 15th Core Category (Professional): Added 5 customer-facing professional attributes across 9 career seniority tiers, industry specializations, functional disciplines, and job titles. • Infinite Audiences Catalog Expansion: Expanded to 166 ready-to-activate cohorts across Healthcare Professionals (HCP), Small Business Owners (SBO), Corporate Leadership, Finance, Civic, Aviation, Wealth, and Interests.
Google Cloud customers can now deploy the Infinite Audience Graph directly into BigQuery with zero ETL, 100% committed spend (MACC) drawdown, and consolidated billing.
Developers and AI builders can now test deterministic identity resolution, inspect live MCP and A2A JSON-RPC payloads, generate TypeScript and Python SDK snippets, and explore our 100-record Virginia Beach showcase dataset directly on Hugging Face Spaces.
A new audience intelligence product that transforms macro-economic news, demographic shifts, and cultural trends into live, precision-targeted audiences materialized directly inside your modern cloud data warehouse.
What's New in v1.2.2.0: • Municipal Geography & MCDs: County subdivision and primary municipality resolution across 35,629 jurisdictions. • Behavioral & Lifestyle: New gamer profile (is_gamer) identifying active video game enthusiasts. • Contact Point Intelligence: Symmetrical contact STRUCT arrays with domain classification and ranked reachability confidence. • Neighborhood, Housing & Mobility: Walkability and transit frequency, food retail density, fair market rental rates, and wildfire risk.
An innovative identity graph engineered for modern enterprise data stacks and privacy-first activation.